How and Why Things Go Viral with Columbia Business School

I’ve been thinking a lot lately about platforms—how we use them, how we build them and how we leverage them for good.

One of the highlights of my career is teaching students how to leverage their social media platforms to build genuine connections, grow their personal brands, share their passions and educate others. I recently spoke at Columbia Business School, where I had the privilege of teaching students how and why something goes viral—with and without a budget.

A big thank you to Vanderbilt University and Northwestern University's Kellogg School of Management for having me as well.

Interested in booking a talk for your class? Email team@nataliezfat.com.