Sharing Social Media Best Practices with Columbia University

DYK that 70% of recruiters check all social media channels?

Last week, I had the pleasure of sharing my LinkedIn and video best practices with Columbia graduate students. Here are a few of my top tips!⁣⁣⁣⁣

• Recruiters are watching. Make sure you’re exercising restraint and judgment everywhere.

• On LinkedIn, your profile photo is the first thing recruiters see: Make it friendly, hi-res and professional! A professional photo gets 14 times more views than other profile pictures.

• Make yourself a thought leader by enriching your LinkedIn profile with relevant media articles, portfolio items, media hits, blog posts and more.⁣⁣⁣⁣

• Keep your Skills and Endorsements sections relevant to your career trajectory – and don’t be afraid to ask for endorsements from 10-15 trusted colleagues!⁣⁣⁣⁣

• Thank you to Izabela Rutkowski and Columbia for having me! ⁣⁣⁣⁣ If you represent a university whose students you’d like me to speak with, email nicole@nataliezfat.com for more details!

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